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Midway Labs USA was founded in 1991 by visionary entrepreneur, Wilton Colle. As a Veteran of Brazil’s Presidential Guard Battalion, Wilton Colle understands the sacrifice and dedication it takes to serve his country. At a very young age, it was clear that he had a passion for mental and physical health. Wilton focused on training in any way that he could—even if that meant lifting weights using paint cans filled with cement. Serving in the military only reinforced his belief in always being physically prepared. As a skilled entrepreneur, Wilton aligned his personal passions with his business plan and created a company that encompasses health, fitness and supplementation, all while honoring the armed forces and serving others.

Midway Labs USA is more than just a supplement brand; it is a dedicated exercise and nutritional lifestyle. As an avid supporter of the fitness community at large, Midway Labs USA actively sponsors up and coming athletes and participates in world famous fitness expositions and competitions. Here are some of the events we are proud to support:

Joe Weider’s Olympia Fitness & Performance Weekend

Best known as “The Olympia”, this annual international bodybuilding competition has been world renowned since 1965. In 2018, Military Trail USA will join the Midway Labs USA brand as the Title Sponsor.


The Arnold USA

The Arnold Sports Festival USA was founded in Columbus, Ohio in 1989 and now features more than 18,000 athletes from 80 nations competing in 70 sports and events. In 2018, Midway Labs USA became the Title Sponsor to feature the Military Trail brand.


Muscle Contest

As the largest collection of bodybuilding competitions in the US, Muscle Contest crowns elite amateur athletes with NPC recognition. The National Physique Committee (NPC) sanctions bodybuilding, fitness, and figure competitions across the country. Muscle Contest events act as a stepping stone for amateur bodybuilders to reach larger and more prestigious titles. Military Trail is an active sponsor of Muscle Contest events nationwide.


Europa Games Expo Supplement, Nutrition & Apparel Expo

Since 1991, the Europa Games have been on a mission to provide the best health, fitness, and sports expo in the world and to be a platform to unite brands and consumers. Europa and Midway Labs USA began their partnership in 2017. In 2018, Military Trail became one of the presenting sponsors of the Europa Games nationwide.


Military Trail

Inspired by the men and women of the armed forces and law enforcement. Military Trail is a line of fitness supplements created to honor those who serve and to support the mental and physical health of those with an active lifestyle. Our innovative formulas are designed to enhance every aspect of your fitness routine, from strength, toning and stamina building to hormone balancing and weight loss. Get fit, ripped, and lean with Military Trail.

With every purchase of Military Trail products, you support those who work tirelessly to protect the United States of America. Military Trail makes direct contributions to organizations that support veterans, active duty members, law enforcement, and their families. In 2017, we donated 5% of all U.S. Military Trail gross sales proceeds to our partner charities. Honor your trail.

Glamour Nutrition

Glamour Nutrition was founded with this concept in mind: to inspire and empower women worldwide to reclaim their inner beauty and celebrate their individuality and strength. Glamour Nutrition is a unique line of nutri-cosmetic products formulated with the finest ingredients. Whether you want to relax, invest in your physical health, or improve your overall appearance, Glamour Nutrition is there every step of the way to support you as you embrace your inner beauty and build your confidence. Renew yourself and spark your inner glow with Glamour Nutrition.